What’s the difference? One-off communications versus prolonged, email-based interactions. For example, email marketing tools are excellent for one-off communications. You can use these tools for the one time you’d like to send someone an automated email response when they join a subscriber list, or on their birthday, or when you promote a new product. Marketing automation tools, on the other hand, are better used for prolonged, email-based interactions. For example, you can use these tools whenever you want to guide someone from a subscriber list to a product purchase. Or you can send thank you emails or send new product promotions—all without having to lift a finger after the workflow is designed.
Annotations are text overlays that you can place over your videos. With annotations, you can layer text, links, and hotspots over your video to enrich the video experience with additional information, interactivity, and engagement.
In this video, I explain why Amazon Affiliate Marketing is best for beginners, and how to get into the industry. The reason why I love this program so much is because it has much lower competition overall, and you don’t have to “sell” people on things. Amazon’s powerhouse strategy does all the lifting for you. I also reveal some tips you can use to increase your conversion rates with your affiliate websites.
Yes, the word “marketing” is part of the phrase affiliate marketing, but for the most part, our job as an affiliate is not to sell — that is the job of the sales page our affiliate links lead the reader to.
These kinds of keywords can give you some big wins with your content, because even though they don’t generate a huge monthly search volume, the people who do search these keywords are more likely to convert because they already have a clear idea of what they’re looking for.
WordStream Advisor’s 20-Minute Work Week has revolutionized paid search management for thousands of businesses. Our intelligent, customizable alerts highlight areas of your AdWords and Bing Ads accounts that are performing strongly, and identifies areas in which improvements can be made for immediate results.
Learn best practices, patterns, and processes for designing and implementing data security with the Amazon Web Services (AWS) cloud. This course can also help to prepare you for the AWS Certified Solutions Architect – Associate exam.
With the emergence of search engines in the mid-1990’s, the internet ballooned into a massive e-commerce and information machine. Website owners were creating valuable content and providing tremendous benefits to their visitors, and these website owners wanted to be compensated for their hard work. Early forms of online advertising like CPM or fixed placement started seeing competition from emerging, more accountable forms of online advertising, like affiliate marketing. So, what is affiliate marketing?
MailChimp is the world’s largest marketing automation platform. It’s like a second brain that helps millions of customers—from small e-commerce shops to big online retailers—find their audience, engage their customers, and build their brand.
ConvertKit – ConvertKit is email marketing software designed specifically for bloggers. The software combines simple sending with the automation and tagging features that professional bloggers need. While ConvertKit was built with bloggers in mind, that doesn’t mean you must be a blogger in the traditional sense to use it. Its customers are also podcasters, service-based business owners, course creators and YouTubers, among others. convertkit.com
Free Bonus #4: A Video Training Series on Selling with Amazon’s FBA (Fulfillment By Amazon) Program – In this series of seven short videos you learn step-by-step how to sell on Amazon with Amazon’s FBA (Fulfillment By Amazon) program. Video titles include Repricing Your Items, Understanding Fees and Credits and more.
“Hey everyone, I joined this group a few months ago and sent in my first fba shipment about halfway through November. I am 19 and am have always been drawn to entrepreneurship. Anyway here are my sales this month. Up from $3500 last month. I have been doing a mixture of both OA and RA. However I just sent in my first wholesale shipment to amazon so I’m looking forward to see how next month goes. Thank you Jim Cockrum for putting together PAC and this group. I didn’t even know about FBA until I heard you speak at a conference and purchased your course.” Levi P.
The win rate of a keyword does not take into considerations other keywords in a campaign. If your campaign has overlapping keywords (e.g. “basic headphones” and “basic Bluetooth headphones”), their win rates will also overlap.
As the number of sites on the Web increased in the mid-to-late 1990s, search engines started appearing to help people find information quickly. Search engines developed business models to finance their services, such as pay per click programs offered by Open Text in 1996 and then Goto.com in 1998. Goto.com later changed its name to Overture in 2001, was purchased by Yahoo! in 2003, and now offers paid search opportunities for advertisers through Yahoo! Search Marketing. Google also began to offer advertisements on search results pages in 2000 through the Google AdWords program. By 2007, pay-per-click programs proved to be primary moneymakers for search engines. In a market dominated by Google, in 2009 Yahoo! and Microsoft announced the intention to forge an alliance. The Yahoo! & Microsoft Search Alliance eventually received approval from regulators in the US and Europe in February 2010.
Before you start filming, you need to decide what type of video would help you achieve your goal. In a recent article from the Huffington Post, companies seeing the highest rates of success on YouTube ranked different types of videos by their level of importance and effectiveness. Before you start thinking of ideas, filming, and editing your video, consider this list of video types.
For those who aren’t familiar, Panda is a Google search filter that (in part) penalizes sites that have a large amount of thin or duplicated content. Panda has been a harsh filter for those using datafeeds in general – be they a merchant or an … Read More
“I want to thank you for sharing your knowledge and expertise over the Internet for a reasonable price. I am astounded at the level of professionalism that you show and the fact that you give away every course for free to PAC members. Even though I know the courses become free, we still purchase them as we respect what you do.
While we don’t need full blown automation, it’s important for us to be able to send different campaigns to customers based on whether they have/haven’t bought certain other products. Based on what you’ve said, and what I gather from their website, this seems out of GetResponse’s depth.
“Just wanted to send you a quick note & let you know that I have been working on my Amazon business and going all thru the PAC course since I got it last month. I have been going out and sourcing alot and sending in shipments by the end of this week I will have sent in 9. I sold 5 things yesterday and I was at the hospital because my niece was having her baby and then today I wasn’t able to work because I’m taking care of my sick G-son but when I opened my e-mail I had 5 e-mails from Amazon saying I had sold 5 things…lol. That was a great feeling!! I love this Biz. Anyway I just wanted to let you know how I’m doing …one of my friends said oh ..you let me know how that Amazon thing works out for you and if it pays off..I said ok and its going too because I’m not quitting I said hunny it’s not a get rich quick scheme it’s a business. Thanks so much Jim for everything you do…” — R. Johnson
If you’re just looking for an email marketing tool, I would probably not recommend them over something like ActiveCampaign, but their email marketing and marketing automation tools are certainly not bad. If you’re looking for a tool that combines transactional email with email marketing, SendinBlue are worth considering.
Good points, including AMP. Companies should just make sure they follow AMP best practices. I think websites with thin content (limited text on pages) may not rank as well is they have separate mobile versions of their websites/content. It will be interesting to see how mobile search results vary over time.
In affiliate marketing, one task that cookies manage is to remember the link or ad the visitor to a website clicks on. Cookies can also store the date and time of the click, they can even be used to remember what kind of websites or content you like most. There are many different types of web cookies and uses, but the kind of cookie affiliate marketing relies on is called a first-party cookie.
“Hi Jim, I wanted to write to thank you. I really wanted to write this when you asked for success stories for CES but I was so afraid you might pick me. I am an introvert by nature and the thought of getting on stage scares me to death. Anyway I was at CES and it was absolutely amazing. My story starts 7 years ago. I was a bad alcoholic and had been since I was about 18. I had hit my rock bottom and knew it was time to change my life forever. I met a beautiful woman who I just knew was meant to be the mother of my children. With her help I have been in recovery for over 7 years. She has saved my life. My dream was to get married and start a family and that’s exactly what I did. Been married to my wonderful wife for 6 years and have a 5 year old daughter, a three year old daughter, and a one year old son. I am very blessed and the proudest husband and father you would ever see. Once I got sober I discovered I had an entrepreneur spirit. I started selling used CD’s and DVD’s’ that I bought off Craigslist on EBay. I had a ton of success on EBay but then discovered Amazon. I sold on Amazon for about 3 years. I merchant fulfilled all my cd’s and DVD’s’ and my business was thriving. I was selling over 100 items a day and working a fulltime 40+ hour a week job as a server engineer. The problem was I was getting burned out. Once we had our second daughter it was too much to run the business and work my 40 hours a week and I chose the wrong one. I stayed in my job and quit selling online. Over the next few years I became miserable at my job. I knew I was a entrepreneur and going to work at a job was just not for me. We had just had our 3 child and our daycare was up to 2K a month so I was working to pay daycare. My wife and I knew this was the time for me to come home and be a stay at home dad and begin a business. I knew I could start a business from home and went on a search. I looked back into Amazon and came upon the PAC course and Brett Bartlett’s 5K post. Your blog and the PAC course hooked me in. I jumped in head first in October 2012. My sales grew gradually and last month I had over 16K in sales. I had replaced my JOB salary. Here I am today. I spend all day with my kids and don’t miss them growing up. I have a business I LOVE and I’m so very proud of. I could not be happier and I have you to thank. My family is the most important thing in my life and I am able to be there to take my kids to school every single day. I really appreciate everything you do and the way you help people. You have helped me become a successful entrepreneur and an even better father.” — Matt C.
But the good news for you is that you don’t need to flood thousands of dollars in YouTube advertising. If you create a good channel that constantly puts out quality content that people want, you’ll get the attention and eyeballs that you need to drive customer acquisition through YouTube.
I use my description as a transcript. But I also put links to my blog and social above the fold. So even if people don’t read the entire description, they still see links to read my blog or get in contact with my social:
This course and the added training you are about to get are worth far more than the price tag! We could easily charge thousands. Competing courses actually do sell for thousands, but this course and community have been around longer and have produced incredible results for thousands of students. Unlike ANY of our competitors, we have an entire team in place to help you go International, and we don’t rely on outdated tricks that look good on paper, but don’t work in reality – or could get you banned from the Amazon platform.
The Buy Box is the box on a product detail page where shoppers can begin the purchasing process (for example by adding items to their shopping carts or through 1-Click purchasing). A key feature of the Amazon platform is that multiple sellers can offer the same product. Currently, only products sold by direct Amazon vendors that are winning the Buy Box will be eligible for display as Sponsored Products on Amazon.com.
Remember there is no risk. I have transferred all the risk to myself. You have a full 90 days to decide. If you are not happy with your purchase for any reason, please return the books and I will refund your full purchase price.
Online marketing has changed dramatically in the past few years. When Google released search their Panda and Penguin algorithm updates, many website owners were sent scrambling as they watched their site’s rank slip.
It’s easy to get overwhelmed at the beginning because the whole process isn’t exactly small, but you will never have to try to do everything at once. You can take it one step at a time, and when you do, you’ll find it’s not so difficult to get the wheels moving.
YouTube Live allows users to broadcast live content to viewers. Live video allows you to easily share unfiltered moments, and lets your audience participate with real-time comments. Live videos on YouTube are recorded and appear like an other video upload. You can easily start a YouTube live stream from your phone or desktop by following these steps.
When items go out of stock, Product Display Ads are paused. Once the item is back in stock, the campaign will go back to a running state, as long as this happens within the set campaign flight. Note that there could be a delay of up to 4 hours for this to happen.
You should focus on targeting one goal per video. Some of the most common video goals are to increase brand awareness or views, clicks, or inbound links and social shares . Depending on how you use the video in your marketing material, the goal could be to increase the open rate of an email series or improve the conversion rate on a landing page. YouTube is a great platform for growing brand awareness.
Increasing both the number of keywords and the products you want to advertise to the campaign may increase visibility and drive more impressions for your campaign. Also, consider increasing your bids and budget.
Amazon Associates – Who doesn’t love Amazon and the fact that you can get almost anything there? (Plus, it’s a handy place to spend all those Swagbucks gift cards!) Of course, they have much more than books like a Kindle, or even computers like Macs (be still my heart), Pirate’s Booty (we’ve been known to buy these by the case) and textbooks (stop here before the college bookstore!). Sign up with Amazon Associates here.
“Hi Jim, I just wanted to tell you how thankful we are since we purchased the PAC course.!! We are still in the early stages of the training and can’t wait to become more involved with it all. We just wish we can learn it faster!! Lol! The first 3 things we listed with Amazon sold immediately! All 3 within 12 hours. Our goal now is to utilize FBA. As I watch some of the videos I see that there is an offer for coaching help. We would surely be interested in that help. Thanks…” — Mike J.