The AffiloTheme is a great option. Completely customizable, and built specifically for affiliate marketers, you can use this WordPress theme to bypass much of the initial learning curve other affiliate marketers will experience. You can also search for themes on a site like Theme Forest.
Apply the principles outlined here and grow your presence on YouTube. Remember, it may not work on the first try, but continuing to produce high-quality content on YouTube can deliver amazing results.
With Exact Match, your ads can appear only when someone searches for your exact keyword, without any other terms in the search. Unlike Phrase Match, if someone searches for additional words before or after your exact keyword, your ad won’t show. Using Exact Match means that your keywords are targeted more precisely than Phrase Match.
Below, I’ll delve into ten well-known free email marketing software systems that you can use to scale your small business marketing. For each, we’ll look at what you get with the free plan, what you get if you decide to upgrade, and some pros and cons.
This is a very common way to promote offers. For example, you will often see a blog post with links to certain products or services. If the reader clicks through and makes a purchase, the blog owner will make a commission. These in-text links blend in with other content on your site and are a great way of promoting an offer within your content, without being over-the-top salesy with banners.
“For starters — thank you. The integration with Salesforce is outstanding. I had to find a new solution in a narrow timeframe. With iContact’s help, we installed the app and sent out two mass emails within two hours of receiving the confirmation and setup instructions. Keep it up, iContact!” — Mark Day, Corporate Communications, Student Assistance Foundation
1PointMail – 1PointMail features easy list contact management, tools to import current contacts, and the ability to create templates, simple text emails or HTML emails. The service also includes segmentation, spam checks, analytics, personalization, test campaigns, SMS and text marketing, and bounce rules. 1pointinteractive.com
Our Premier Services team is serious about what they do and know what you need to make your digital marketing a success. As a Premier customer, you will be assigned a dedicated account manager who specializes in list hygiene, design, deliverability, and segmentation.
Meet Barrington, one of our students, who literally lives on an island! He took the PAC course and put it to work. Barrington has grown a $1million biz from Jamaica and he’s now one of our leading content experts for the course!
Powerful email marketing sophisticated enough to fit the needs of modern marketers, along with the ease-of-use and personalized support you expect from iContact. Ideal for businesses seeking advanced features and greater performance from email marketing, iContact Pro includes Drag and Drop editing, behavioral targeting, workflow automation, landing pages, social media integration, and intuitive reporting — all in a single platform. Go from defining goals to driving results in no time.
I’ll use MoneySavingExpert.com as an example again. The site has over 154,000 likes on its Facebook page and it connects with the audience by sharing links to content but also asking money-saving/budgeting related questions. The highly engaged readers then visit the website, where they read content and no doubt make purchases.
SURVEY RESULTS: We recently (early 2015) surveyed ALL of our PAC students to see how their businesses were doing. Only those working the business 15 or more hours weekly (your time + any staff time) as well as those getting $1,000+ per month from AZ are reported in these results.
Paid search advertising has not been without controversy and the issue of how search engines present advertising on their search result pages has been the target of a series of studies and reports by Consumer Reports WebWatch. The Federal Trade Commission (FTC) also issued a letter in 2002 about the importance of disclosure of paid advertising on search engines, in response to a complaint from Commercial Alert, a consumer advocacy group with ties to Ralph Nader.
Glad you’re sticking with it. Build on what you know and enjoy learning. You don’t need to master everything (no one can). Focus on keywords, search volume. Choose words within reach for your existing pages. Or better yet, make new pages with longer content.
Similarly to ActiveCampaign, the automation features in ConvertKit are kept very simple – but not at the expense of functionality. With a simple ‘if this happens… do that’ style automation builder, it makes it easy for anyone to build a range of segmented drip campaigns.
That said, if you’re interested in building affiliate sites that sell, I also suggest checking out our AffiloBluePrint, which includes our custom AffiloTheme for websites and a bunch of other bonuses — and complete support so you can create a site that earns you commission with ease:
Originally called “search engine marketing,” the shorter phrase “search marketing” is now often used as the umbrella term over SEO and SEM. The longer phrase “search engine marketing” — or SEM — is now typically used to describe paid search activities.
You should focus on targeting one goal per video. Some of the most common video goals are to increase brand awareness or views, clicks, or inbound links and social shares . Depending on how you use the video in your marketing material, the goal could be to increase the open rate of an email series or improve the conversion rate on a landing page. YouTube is a great platform for growing brand awareness.
With broad match, your ad will appear when a shopper searches for your keyword in any order, including close variants of your keyword. This match type will give your ad the most traffic exposure to a wider audience, but will not be as targeted as phrase or exact match types.
This could mean huge changes in how you use social media. Instead of scheduling posts in advance, you might want to consider posting in-the-moment updates and take advantage of the fact that millions of online users love this kind of content.
I offer a ton of free resources, tips, guides and tutorials here on my website that can help you get started in affiliate marketing – and help you find success with it. While there are plenty of paid training programs out there, you need to be careful. Some of the people who create these programs make their money by selling the dream and not through doing true affiliate marketing for products or services outside of selling you the dream. That’s not to say there are not some good training programs out there – but buyer beware. For now, I’d recommend you start with my free information here on my website – and to sign up for my free weekly newsletter here.
As a growing business, you may also be looking for a CRM solution, and you’ll find that the more advanced email marketing services have begun to crossover into CRM. It makes sense: Both types of software deal with managing and communicating with customers. A handful of these services are one-stop shops, either offering both email marketing and CRM out of the box or as add-on services.
Explainer videos are in-depth videos explaining how to use a product or various parts of a product or service. Tutorials can be used to answer customer support questions or explain a new product feature.
YouTube isn’t just a video sharing website, it’s already a form of media and it has already changed the lives of the people who used this as leverage for success. With a little hard work and dedication – you can reach it too!
Before you start implementing your YouTube marketing plan, you should decide who on your team will need access to the account. Granting access to team members will allow them to help manage the channel through their own Google accounts.
Affiliate marketing allows you to recommend products and services from other companies and be paid a commission if someone buys the product as the result of your recommendation. To track which purchases happens as a result of your recommendation(s), the merchant will provide you with a special link to use when linking to their website that contains a unique referral code assigned to you. If people click that unique link, and buy the product or service within a specified timeframe (the timeframe varies depending on the merchant), you get a commission on the sale.
3. In your “Hi, I’m Amy” section on the right. How did you set up those internal hyperlinks. I used a text widgin to put insert my about section but I can not add any hyperlinks. Also how did you add your picture in that same section.
The products and services you will be promoting to your audience must be relevant and good quality. Make sure you believe in them and know everything about them, because this will be crucial to you delivering the sales pitch to your audience. You need to build trust with your audience so make sure the products and services you choose to promote are trustworthy enough.
As search marketers, we can get tunnel vision with a core set of keywords and an ongoing performance optimization intent. There’s nothing wrong with this, but it should be balanced with a continual eye on competitors’ keyword changes, both for existing and new terms.
Choose products or services that are relevant to your niche. If your site is about children’s books and you promote car insurance, at best you’ll look like you don’t know what you’re doing and at worst, you’ll be branded a “spammer.” Once you develop a bad reputation as a spammer or an “out to make a quick buck” type of affiliate marketer, it’s incredibly difficult to go back. Start out with high standards and you’ll be fine. Simply put, promoting bad stuff makes you look bad and will hurt you in the long run.
“Best money we ever spent after literally spending thousands trying to market through a web site…Starting with just $500 and just 11 months in after going through the PAC course we are hitting the 7K per month and our goal is 8K for this month…Can’t endorse it enough…” — Don Schaefer
I’ve never been a fan of Constant Contact, as I find their user interface a bit dated, and their overall service very mediocre. That said, it’s been 3-4 years since I’ve used their service on a client and it does appear that they’ve picked their game up somewhat.
“The Jim Cockrum Team has taken me from “just getting by each month with about $10 extra to spare” and risking $4000 Total in the bank about 7 years ago to paying more in taxes yearly, than I used to make in a year. It was/IS work then and now but, if you are willing to work hard and smart in the first few years starting out, in my opinion, YOU Can do it. Thank you Jim Cockrum team.”
Klaviyo – Klaviyo allows e-commerce marketers to target, personalize, measure, and optimize email and Facebook campaigns. When getting started, businesses can define their font and brand colors, and Klaviyo will automatically apply them to built-in workflows and any new templates. You can also create new templates based on different prebuilt layouts. Other features include one-click integrations, ROI-based reporting, segmentation, autoresponders, personalization and responsive templates. klaviyo.com
Email marketing is one of the most cost-effective marketing tool. It is easy to manage, gives you full control and allows you to establish direct contact with your customers. For more on this topic, see our guide on why you should start building your email list right away.
platforms. Facebook and Pinterest, in particular, have introduced “Buy Now” features. This is a fantastic opportunity to reach your target audience and increase conversions. It’s a win-win situation since social media users can now buy products without even leaving the app, allowing for a great user experience. Without question, more social platforms will follow suit this 2016.
At the same time you’re creating your storyboard, you’ll also want to decide how long your video you should be. On YouTube, videos under two minutes receive the highest levels of engagement. Your video should be just long enough to deliver the key messages that align with the goal you set in step 1. If you do create a longer video, experiment with how you present content — the pacing, story arc, and visuals — to keep viewers interested throughout.
Hi Adam, Yes most of the time all email service providers (ESPs) will include an unsubscribe line in every email you send so you can stay Can Spam Complaint. It is also a great idea to add your unsubscribe link to the top of your emails as this give more options to your customers to be removed from your mailing lists with ease.
Focus on converting your new prospects to customers, then keep the cycle going. Continue learning to keep optimizing your website and SEM campaigns. Read Matt Cutts’ blog to stay abreast of Google’s best practices.
Great list, also want to add – Omnisend. At first I will say – only trial is free, but for those who don’t have a lot of contacts, it’s worth it really. All businesses need some kind of investment at first.
Short messages are often published on social media, with brands preferring to post a concise description or summary of their post and then placing a link to the target URL. But social media sites are encouraging users to publish posts directly on their platforms.
This is so helpful to me! I’m so discouraged with Adsense right now and I really needed some alternative options to make SOME money. This is going to point me in the right direction. I appreciate your being so candid with us all!
search engine marketing strategies
To determine the best email marketing services, we started with a pool of all the vendors on the comprehensive list below. After some preliminary investigation, including looking at other best picks lists and doing initial research into each, we interviewed small business owners to discover new ones to add to our list.
I don’t need to put my face on this thumbnail, but it helps my fans recognize me. And if people aren’t familiar with me, they’ll see the title of this video and wonder who the heck that guy is and may click and video and be introduced.
The demographics report helps you understand your audience by reporting on their age and gender. You can then break down age groups and genders by other criteria like geography. This report will help you better market to your YouTube audience and understand if your content is resonating with your established buyer personas.
Search engine marketing is about gaining visibility on search engines when users search for terms that relate to your business. For most companies, ranking highly in search results isn’t luck – it’s a result of solid effort in one or both categories of search marketing:
When I said I was going to sell used books online people laughed at me but my husband kept encouraging me. Friends & family that were laughing aren’t laughing now. Your book was very easy to read. Having the will and determination and knowing how to ignore the negative makes me more determine to be successful.
Let’s face it: technology, especially the internet, can be pretty daunting to try to grasp, and with terms like malware, cursor and spam, it also seems pretty dangerous. So kudos to the guys who decided e-commerce and affiliate marketing should rely on an innocuous technology called a “cookie.”
The ad auction process takes place every single time someone enters a search query into Google. To be entered into the ad auction, advertisers identify keywords they want to bid on, and state how much they are willing to spend (per click) to have their ads appear alongside results relating to those keywords. If Google determines that the keywords you have bid on are contained within a user’s search query, your ads are entered into the ad auction.